Built for the Edge is a podcast about one thing: why businesses that look successful on the surface still feel harder to run than they should — and what it actually takes to change that.
Not more strategy.
Not more content.
Not more information.
Structure.
Hosted by Kehla G., each episode explores the hidden patterns behind stalled growth, founder bottlenecks, inconsistent results, and businesses that keep resetting instead of compounding.
This is a show about leadership, decision-making, business architecture, and the structures that allow growth to hold.
If you've already built something, know how to sell, and still feel like too much depends on you, you're in the right place.
⚡ Solo episodes diagnosing what's actually breaking underneath the surface
⚡ Conversations about leadership, growth, and business performance
⚡ Practical insights on building a business that can scale beyond the founder
500+ episodes. Ranked in the top 2% of podcasts globally.
Instagram: @kehlag
If you're in Canada—especially British Columbia—connect with me on LinkedIn: @kehlag
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Episodes
Nov 17, 2024
Nov 17, 2024
27 min
In this episode, Kehla introduces 75 Easy—a nuanced, holistic alternative to the popular 75 Hard challenge, designed to align with the natural rhythms of women’s bodies and lifestyles. She discusses how 75 Hard, though focused on mental toughness and discipline, doesn’t take into account the unique cycles and needs that women experience.
Kehla shares the inspiration behind creating 75 Easy, explaining how it offers flexibility and sustainability through mental, emotional, physical, and spiritual support. Listeners will learn how to build internal confidence by aligning their routines with their energy cycles and priorities. Through practices like mindful movement, hydration, reading fiction, and tracking progress, Kehla provides a framework for self-leadership in both life and business.
This episode offers practical steps for those ready to move away from rigid structures and adopt a more compassionate, empowered approach to personal development. If you’re looking to start 2025 with a sustainable plan that honors your individuality and helps you scale your business through the lens of Human Design and Gene Keys, 75 Easy might just be the game-changer you’ve been waiting for.
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Nov 10, 2024
Nov 10, 2024
1hr 1 min
In this episode, Kehla interviews Kyla Gagnon, a somatic breathwork facilitator and empowerment leader for women. After 15 years in the fitness industry, Kyla discovered breathwork in 2019, a practice that completely changed her life. She walked away from her career as a fitness trainer, writer, and model to embrace the power of somatics and breathwork, leading women to reclaim their power by healing and honoring every part of themselves.
Kyla and Kehla dive into nuanced topics like psilocybin and medicinal practices, exploring how breathwork reconnects you to your body and feminine energy—unlocking the tools needed for self-regulation, embodiment, and leadership. They discuss how breathwork can empower women to become unfuckwithable in life and business.
Listen in to hear Kyla’s inspiring journey and learn how to harness the power of breath for personal and professional growth. Follow Kyla on Instagram, check out her RECLAIMED podcast, and explore her BREATHE WITH KYLA membership.
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Listen to Kehla & Kyla's episode on her channel (Apple | Spotify)
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The Edge Mastermind ft. Signature Program by Design
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Nov 6, 2024
Nov 6, 2024
35 min
In this episode, Kehla shares her journey of breaking free from the relentless grind of posting on social media in an attempt to grow her audience and impact. She reflects on how the pursuit of visibility through algorithms and explore pages led to burnout, and how shifting her focus toward collaboration opened new doors.
Kehla explains the power of getting specific with one’s zone of genius, making it easier to stand out and create meaningful impact when pitching collaborative opportunities. She highlights that collaboration goes beyond exposure—it’s about building trust. Through personal stories, she illustrates how a single conversation can spark multiple opportunities, demonstrating that collaboration is the currency of the future.
Listeners will gain practical insights on how to refine their expertise, strategically connect with others, and position themselves for greater impact heading into 2025. This episode offers a roadmap for leveraging collaboration as a powerful tool to expand influence and foster authentic connections.
Grab the Design to Scale Workshop for $29 (special discount inside until Nov 29th)
Join The Collaboration Collective - Nov 13th
Download the e-book: Actualizing Your Genius through the Pearl Sequence
Work with Kehla:
The Edge Mastermind ft. Signature Program by Design
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Nov 2, 2024
Nov 2, 2024
49 min
In this episode, Kehla interviews Melanie Benson, a leading Authority Amplifier for expert-preneurs since 2000 and host of the top 1.5% podcast Amplify Your Success. Together, they dive deep into what it takes to craft a powerful Lighthouse Message that not only attracts aligned clients but also builds trust in today’s coaching landscape.
Kehla and Melanie discuss the emerging trust deficit in the industry, explaining how relationship-building with ideal clients now requires more intentionality and time. They explore the power of specialization and niching down—emphasizing that becoming more specific in your messaging isn’t restrictive but instead empowering, allowing coaches to serve more effectively and impactfully. This insightful conversation offers practical and nuanced strategies for standing out, thriving, and becoming a trusted authority in a crowded market.
Tune in to gain valuable insights into refining your business approach, mastering your niche, and crafting a message that magnetizes your audience.
Work with Kehla:
The Edge Mastermind ft. Signature Program by Design
Get the Gene Keys Podcast Compendium
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Oct 27, 2024
Oct 27, 2024
44 min
In this episode, Kehla interviews Becca Francis, a British ex-pat and Human Design Coach based in Queensland, Australia. Becca shares her mission to help coaches integrate Human Design into their businesses, enabling them to increase their income and take their client results to new depths. Together, Kehla and Becca discuss the powerful nuances of using Human Design profiles, centers, and types in coaching.
They share personal stories of how embodying their own designs has influenced their work, reflecting on the challenges of being out of alignment and the profound impact of supporting clients through their unique design. Tune in to learn how applying Human Design in coaching can help you stand out in your industry by offering clients unparalleled depth and transformation.
Work with Kehla:
The Edge Mastermind ft. Signature Program by Design
Get the Gene Keys Podcast Compendium
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Oct 20, 2024
Oct 20, 2024
4 min
In this episode, Kehla dives into the powerful message of Stop Apologizing. It’s time to let go of the subtle ways we shrink ourselves with unnecessary apologies and self-deprecating humor. Kehla explores how these habits disempower us by seeking validation or approval from others and why it’s essential to break free from this cycle.
Listeners will be challenged to ask themselves why they apologize, where they're seeking validation, and how they're holding themselves back to avoid failure or judgment. The episode offers a bold call to action: own your voice, stop shrinking, and step into your leadership unapologetically.
Being unapologetic is about standing fully in your truth, owning your worth, and showing up without softening your edges. It’s about recognizing that those who choose to engage with your message are there for a reason—and you don’t need to explain or diminish your brilliance.
Tune in for a transformative conversation with Kehla on embracing your power, leading with confidence, and stepping into the role you’re meant to play without shrinking or seeking approval.
Work with Kehla:
The Edge Mastermind ft. Signature Program by Design
Get the Gene Keys Podcast Compendium
Check out Kehla's website
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Oct 13, 2024
Oct 13, 2024
1hr 17 min
In this episode, we dive deep into a powerful conversation about navigating the pressures and harmful narratives that dominate the coaching industry from a recent Masterclass Kehla hosted. If you’ve ever felt overwhelmed by external noise or struggled with making aligned decisions, this is the episode for you.
You’ll learn how to recognize common tactics that create unnecessary pressure, such as the push to be in the “1%,” constant income growth, and fear-based marketing. We explore how these narratives impact your decision-making process, often pulling you away from your true path.
Using the lens of Human Design and Gene Keys, we’ll unpack how each of your centers may be influenced by these narratives and offer tools for realigning with your inner authority. You'll also learn how to cultivate the gift of discernment, empowering you to make intentional, smart investments in your business.
Tune in to discover how to reclaim your power, break free from industry pressure, and start making decisions that truly reflect your unique design.
Work with Kehla:
The Edge Mastermind ft. Signature Program by Design
Get the Gene Keys Podcast Compendium
Check out Kehla's website
Grab Kehla’s Freebies
Follow Kehla on Insight Timer
Oct 6, 2024
Oct 6, 2024
43 min
In this episode, we dive deep into the nuances of running a successful online coaching business by exploring the crucial differences between front-end marketing and back-end operations. We break down how what’s visible to your audience—the polished content, launches, and branding—is only one piece of the puzzle, while the backend—systems, client management, and program delivery—anchors your business for long-term success.
But beyond the practical aspects of business, we’ll explore why ROI from mentorship needs to be about more than just financial gains. True ROI includes energetic alignment, emotional breakthroughs, and identity shifts that redefine who you are as a leader and entrepreneur. Through mentorship, you discover how to cultivate strategic clarity, save time, build authentic relationships, and fast-track your growth.
Central to this episode is the powerful significance of discernment—a theme deeply connected to the 13th Gene Key. We’ll dive into the shadow of discord, where lack of discernment causes confusion and noise in our decisions. We’ll explore the gift of discernment itself—how it sharpens your ability to see through the distractions, avoid shiny object syndrome, and make aligned choices that elevate your business. Finally, we’ll discuss the siddhi of empathy, where discernment transcends into a state of deep understanding and connection with others.
This episode is your guide to understanding the hidden layers of mentorship, the true meaning of ROI, and how embracing discernment can transform both your business and your personal evolution.
SIGN UP FOR THE WORKSHOP - Starts Oct 21st, 2024
Work with Kehla:
The Edge Mastermind ft. Signature Program by Design
Get the Gene Keys Podcast Compendium
Check out Kehla's website
Grab Kehla’s Freebies
Follow Kehla on Insight Timer
Sep 29, 2024
Sep 29, 2024
20 min
Why does following proven strategies still leave so many entrepreneurs feeling drained, inconsistent, or quietly misaligned?
In this episode, Kehla explores why “this is what works” advice so often breaks down — especially for business owners who are intuitive, sensitive, or deeply attuned to their inner authority. Through the lens of Human Design, she examines how generic strategy can create subtle self-betrayal, even when it appears successful on the surface.
This conversation isn’t about rejecting structure or discipline. It’s about restoring discernment.
Listeners are invited to consider how Human Design reframes decision-making in business, why copying strategies without context leads to pressure and burnout, and how alignment isn’t something to optimize — but something to recognize when external authority is no longer driving decisions.
This episode is for entrepreneurs who are tired of forcing themselves into methods that don’t fit, and who are seeking a more sustainable, self-trusting approach to growth, offers, and leadership.
No prior knowledge of Human Design is required. Listeners are encouraged to notice where familiar advice creates tension — and where clarity begins to emerge instead.
Updated 2026:
This episode is part of Your Business, Re-Oriented: The Human Design & Gene Keys Lens — a free five-episode audio series designed to help entrepreneurs see their business more clearly through Human Design and the Gene Keys.
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Sep 22, 2024
Sep 22, 2024
26 min
In this episode, Kehla shares her transformative experience during 5.5 weeks in Portugal, where a family conflict brought up deep insights about boundaries, safety, and personal growth.
Reflecting on her past, she explores how hypervigilance and black-and-white thinking shaped her responses to conflict and business challenges.
Kehla introduces the concept of treading water with trauma—holding onto past struggles as a way to show resilience but never fully moving forward. Through the lens of the 49th, 52nd, 6th, 53rd & 55th Gene Keys, she explains how cultivating safety in the present moment shifted her approach to both life and business.
Listeners will hear how Kehla embraced her identity as the best Human Design and Gene Keys business coach in Canada, and why expanding one’s capacity to handle everything is key to breaking through plateaus and achieving true growth.
Work with Kehla:
The Edge Mastermind ft. Signature Program by Design
Get the Gene Keys Podcast Compendium
Check out Kehla's website
Grab Kehla’s Freebies
Follow Kehla on Insight Timer