Built for the Edge is a podcast about why businesses that look successful on the surface can still feel harder to run than they should — and what it actually takes to change that.
Hosted by Kehla G., the show looks at what’s happening underneath stalled growth, founder bottlenecks, inconsistent results, and businesses that keep resetting instead of compounding.
We talk about leadership, decision-making, business architecture, measurement, and what needs to change when too much of the business still depends on the founder.
Some episodes are solo. Some are conversations with founders, operators, and people who think differently about how businesses grow. The question underneath all of them is usually the same: what is actually happening here, and what would need to change for this business to work better?
If you’ve already built something, know how to sell, and still feel like the business requires more effort than it should, you’re in the right place.
550+ episodes. Ranked in the top 2% of podcasts globally.
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Episodes
Dec 22, 2024
Dec 22, 2024
43 min
In this episode, Kehla interviews Jacqueline, an expert in messaging and automation and a 4x multiple six-figure business mentor who helps entrepreneurs create high-cash months without the hustle. Jacqueline shares insights on the power of automation, guiding listeners through when and how to set up automated systems that save time, reduce stress, and generate sales without needing to be glued to your phone.
The conversation covers how to leverage Instagram for authentic audience connections, including the nuances of effective DM conversations that build trust and nurture clients across a product suite—from low-ticket to high-ticket offers. Jacqueline explains why tools like ManyChat are invaluable for automation and provides actionable steps to integrate them effectively. This episode is packed with practical advice for any entrepreneur ready to elevate their business with smart, streamlined automation.
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