Built for the Edge is a podcast about one thing: why businesses that look successful on the surface still feel harder to run than they should — and what it actually takes to change that.
Not more strategy.
Not more content.
Not more information.
Structure.
Hosted by Kehla G., each episode explores the hidden patterns behind stalled growth, founder bottlenecks, inconsistent results, and businesses that keep resetting instead of compounding.
This is a show about leadership, decision-making, business architecture, and the structures that allow growth to hold.
If you've already built something, know how to sell, and still feel like too much depends on you, you're in the right place.
⚡ Solo episodes diagnosing what's actually breaking underneath the surface
⚡ Conversations about leadership, growth, and business performance
⚡ Practical insights on building a business that can scale beyond the founder
500+ episodes. Ranked in the top 2% of podcasts globally.
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Episodes
Jul 14, 2024
Jul 14, 2024
32 min
In this episode, Kehla dives into the raw truth about what makes you insensible to needing recognition and validation from others or the world around you. She will guide you through the transformative process of deciding to have your own back, no matter what.
Discover why relying on external validation sets you up to quit before you even begin, leaving you with zero foundation to stand on. When you back yourself, you’re not up against anyone else—you’re up against yourself, and that’s where the real game begins.
Kehla will break down how to sell two crucial things: your offers and, more importantly, yourself. She will delve into understanding how much validation and recognition you truly need, revealing that knowing the answer puts you in control and helps you stop giving your power away to fulfill your ego.
Learn that the need for validation and recognition is a self-construct that can be dissolved. Kehla will highlight how this need comes from a place of ego and how it prevents you from showing up and selling in the way you deeply desire. This self-fulfilling prophecy keeps you stuck, but she will show you how accepting that you don’t have control actually gives you control.
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